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Why every engagement starts with a workflow map

The model is rarely the problem. Not knowing where the work actually gets stuck is.

Most AI projects that stall didn’t fail at the model. They failed a step earlier, when someone picked a use case from a list instead of from the work.

What a map actually is

A workflow map is a plain record of how one piece of work moves through a business. Every hand-off. Every system. Every place a person retypes something a machine already knows.

It isn’t a process diagram for a slide. It’s what I write down after sitting next to the people doing the job.

Why it comes first

Three things fall out of a good map:

  1. The real candidates. The workflow that hurts most is often not the one on the wishlist.
  2. The no-go list. Some work should stay with people. Writing that down early saves a build.
  3. A definition of working. If you can see the inputs and outputs, you can write the evals before anything gets built.

If there’s nothing worth automating, the map says so. That’s still a result.

What to do this week

Pick one process. Follow a single piece of work from start to finish and write down every time it changes hands. You’ll know more about where AI fits than any vendor demo will tell you.

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Bring me the workflow that keeps breaking.

Forty-five minutes, no deck. If there’s nothing worth automating, I’ll say so.

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